FCUK*
posted by FH2o
I saw this clever thought provoking ad for Gulf News in Emirates inflight TV & Radio Guide here and since not too many of us are going to be on an Emirates flight anytime soon; I had taken the liberty to reproduce it here.The fine print says:
"AT THIS POINT, most readers have happily assumed that they know this word. But don't jump to a conclusion. After all, it could be a word decribing an unpleasant person. Or heavy gunfire on an enemy aircraft. Or even a simple implement to eat your lunch with. In the complicated world of news, you can't afford to focus merely on the obvious. Because often what lies between the lines makes all the difference."
*BTW, I'm sure all of you know that "FCUK" stands for French Connection UK ...
And since I'm 'plagiariesing' today, I might as well post here some clever play on words here from FCUK's advertisements.






Stumble It!28 Comments:
Set up a store here in singapore about 4 years ago. But closed not too long after that. We had to put with the huge f... advert plasted on buses!!! Thank goodness it's gone....
its my life story.. - i also recall that quite a few years ago (when I was living and working in spore then) when the full-length advert first came out on the SBC buses; i had to do a double take to make sure that I was not seeing things! wat d fcuk! mercifully this brand is not popular in msia ...
Yup, never jump into conclusion too quickly..
Tell you the truth, I didn't know that FCUK stands for French connection UK... *shy*
Tell you the truth, I didn't know that FCUK stands for French connection UK... *shy*
The brand is not yet popular. But they do sell the perfume range here if I'm not mistaken. But then again, the not-jumping-to-conclusion part is the main idea here right? :D
Reminded me of a story told by my lao shi. Anyway, replies today ain't so bad eh Unker. Unlike yesterday..;)
Reminded me of a story told by my lao shi. Anyway, replies today ain't so bad eh Unker. Unlike yesterday..;)
whenever i see f__k i think of "fook" in chinese meaning "prosperity" i think..
selba - now u can tell ppl that blogging is actually educational!
9lives - i may begin to turn some ppl off by makin 'em rack their brains a little bit!
wuching - u're "fookin' rite'!! ;)
9lives - i may begin to turn some ppl off by makin 'em rack their brains a little bit!
wuching - u're "fookin' rite'!! ;)
strange, the F word is indeed provocating, version of it include f**K, F__K and even Fish,
But FCUK certainly turn the world and give a new meaning to F--K. Yes, it is history in Singapore.. an ex-brand. hmm... I still have a few of the stuff in my closet.
But FCUK certainly turn the world and give a new meaning to F--K. Yes, it is history in Singapore.. an ex-brand. hmm... I still have a few of the stuff in my closet.
robin - wat fcukin' stuff u have in your closet? kekeke
I like Sarawak. So clean and green. And the rivers - wow. The first time I saw them from the plane ...
But surprisingly many of my W. Msian friends are very ignorant about S'wak. Never even heard of Bintulu. Maybe I will put up a blog article about Bintulu to educate my fellow Sporeans.
But surprisingly many of my W. Msian friends are very ignorant about S'wak. Never even heard of Bintulu. Maybe I will put up a blog article about Bintulu to educate my fellow Sporeans.
you should see the amount of FCUK shirts my friend and i have in our closets.
i'm a FCUK fan.
and it is popular in malaysia. well, maybe not so in kcuhing (lol) but that's only because there's noone selling it here. and FCUK stuff aren't cheap. i get my plain black shirts for rm99.90 when they're on sale.
i'm a FCUK fan.
and it is popular in malaysia. well, maybe not so in kcuhing (lol) but that's only because there's noone selling it here. and FCUK stuff aren't cheap. i get my plain black shirts for rm99.90 when they're on sale.
hedonistics anonymous - ohhhh u found ur way here ... what a, err, surprise! welcome and so I do appeal to a broad group of ppl ...
at rm99.90 for a plain blk shirt on sale, its no wonder that I don't own any FCUKin' stuff from 'em!
mind u, i'd paid over rm200/- for a freakin' kayaking top! *sigh*
to each his/her own
at rm99.90 for a plain blk shirt on sale, its no wonder that I don't own any FCUKin' stuff from 'em!
mind u, i'd paid over rm200/- for a freakin' kayaking top! *sigh*
to each his/her own
fcuk is quite popular in UK.. but well.. the price is nice :)
F2Ho, somehow, twisted typed profanity is funny and catchy. It commands attention and due consideration, as you've given to the ad and conveyed it further here. So naturally some clever fcukers take advantage and sell like fcuk should. I wonder how many english four letter words have f**k. Fork, Funk, ....
f--k could be feck or firk as well :P
Now I'm playing with words..
Now I'm playing with words..
alicia - somehow fcuk fh2o doesn't rhyme ... so i'll stick to "FOS" lor! kekeke
* for the benefit of Selba - "FOS" is Factory Outlet Store" for cheapos like me lookin for a bargain!
agus / chen - if we're playin scrabble for $$$, i'll play with d doc and not u agus!
* for the benefit of Selba - "FOS" is Factory Outlet Store" for cheapos like me lookin for a bargain!
agus / chen - if we're playin scrabble for $$$, i'll play with d doc and not u agus!
fh20: i have been silently following yr blog for quite sometime but i just felt like speaking up today :)
my fav FCUK shirt says "fcuk in sin city". organize another bloggers meet and i'll wear it there.
heh.
my fav FCUK shirt says "fcuk in sin city". organize another bloggers meet and i'll wear it there.
heh.
Wow...
FCUK really has some interesting ideas for advertising...
damned striking if u ask me....
i agree, not many people know FCUK is French Connection UK...
FCUK really has some interesting ideas for advertising...
damned striking if u ask me....
i agree, not many people know FCUK is French Connection UK...
heads up folks!
Eat your heart out Robin! Forget about your babes!
I've got fcukin' naked lurkers here! kekeke
I'd better organise another meet soon ...
Eat your heart out Robin! Forget about your babes!
I've got fcukin' naked lurkers here! kekeke
I'd better organise another meet soon ...
your blog does attract a lot of strang lurkers... naked or ahpak..
weird har.. where do this people come from?>? And why are they not looking my blog? even though u advertise for me?
weird har.. where do this people come from?>? And why are they not looking my blog? even though u advertise for me?
easy now unker, we don't want to get carried away with this tweaked fraponyti. Btw, that scrabble thingy, compliment or what? Either way, we're still funky folks.
robin / agus - are u guys holding hands or wat? see i told u not to watch brokeback mountain! heehee soli i juz couldn't resist that! phiak phiak!
robin - u've got to admit defeat liao; there're some things that even old kuching unker can do better than younger sporean wannabe!! kekeke ;)
robin - u've got to admit defeat liao; there're some things that even old kuching unker can do better than younger sporean wannabe!! kekeke ;)
Isn't it odd how two letters can have such an effect on people just because they bring to mind a profanity in some people's minds? When day in and day out real profanities in the form of wars and starvation and hatred and slavery and on and on take place and don't even cause us to blink an eye?
I'm not putting myself above anyone else, I have the same reactions. I just think it is interesting how we are programmed or have programmed ourselves to think. Kinda nuts, yeah?
I'm not putting myself above anyone else, I have the same reactions. I just think it is interesting how we are programmed or have programmed ourselves to think. Kinda nuts, yeah?
FOS & Reject Shop :D cool bargains..
That's a lot of F**K pictures... any more? :)
desmond - um, i think it's fcukin' enough! ;) Have a nice weekend u'all!
Yeap ... thanks.. i spent the weekend looking for more fcuking posts for my blog and found one to talk about...hehehe..thanks for the references.
End of last year I went to a FCUK store in a shopping mall in Kuala Lumpur but nothing interesting to buy there. If my memory is correct, the old Bahasa Malaysia spelling for "sheet" (of paper) is "shit"!























I abhor profanities and the frequency and ease at which it leaves some ppl's mouth and keyboard is truly shocking and distasteful. And because we are so 'exposed' to it every whichway we turn; it has become ingrained in a negative way that we jump to conclusion whenever we see the letters f__k.
However the lesson here is that despite this, we should be guarded to jump to conclusion too quickly before we had discerned what are the facts.
Another food for your thoughts ...